Sometimes you wish your business had a BIG sign that said, “We reserve the right to refuse service!” That’s because you can’t and don’t want to serve everyone. When I suggest that your business doesn’t want to work with everyone, I sometimes get pushback from entrepranuers who are just starting off in business. They NEED […]
Read Your Prospect’s Mind to Win Projects and Make Sales
Making sales and getting conversions on your website is all about connecting with your visitors. And if you could read their minds, you would be able to speak directly to their needs and desires. But, you don’t have to be a psychic to read people’s mind. All you have to do is use common sense. […]
Does GDPR affect my business in Hawaii?
What is GDPR? GDPR or General Data Protection Regulation is a new law that the European Union is enacting beginning May 25, 2018. Put simply it’s a set of laws that are designed to help protect consumers. Here’s a high level overview: Businesses will need to explain who has access to your data, why they […]