AT&T famously ran an ad campaign asking, “How many bars do you have?” It’s been a few years, but perhaps you remember the Ads. The implication of course was that the more bars you have, the stronger your phone signal was. And that would mean clearer phone calls and faster data speeds. Your SEO signal affects […]
Let Others Blaze a Trail To Your Increased Sales
By nature, we follow leaders. They have gone before us, they know something we don’t know so it’s natural for us to allow them to guide us. We can use this principle of human nature to drive more sales to our businesses. In online marketing, this psychological principle is called Social Proof. What is […]
How to Create a Contact Page That Actually Gets You Sales
The rest of your website is a conversation between you and your visitors, but somehow the Contact Us Page just becomes a list of different ways to get in touch with you. And the ironic thing about most Contact Pages is that it doesn’t give your visitors the best way for most people to get […]
4 Benefits of Awesome Testimonials that Help Drive Your Sales
Do you know how to get an awesome testimonial? Not just any old testimonial, but one that helps convert visitors into sales? Awesome testimonies are short stories. The ideal Testimonial will tell the story of your customer. What their life was like before they found your product, why your product stood out, and the benefits […]
Use Engaging Stories To Convert Sales and Clients
Everyone loves a good story, especially when there’s a happy ending. Which is exactly what a good case study is. The story of our protagonist, the client, who encountered the evil problem, and with the help of the hero, your company, overcame every obstacle to become victorious & successful and everyone lived happily ever after. […]